Resources
Everything we know about filling a lighting company calendar.
Written for owners and operators, not for search engines. Every guide connects to something you can actually do this week.
How to Market an Event Lighting Company
The four channels that actually produce bookings for a lighting company, in the order worth building them.
9 minute readHow to Get More Event Lighting Leads
Most owners think they have a traffic problem. Usually they have four smaller problems compounding.
8 minute read SEO and GoogleThe Complete SEO Guide for Event Lighting Companies
Metro level keywords, the map pack, and turning your event photography into content that ranks.
14 minute read SEO and GoogleGoogle Maps SEO for Event Lighting Companies
The map pack sits above the organic results and takes most of the clicks. Here is how to win it.
10 minute read Venue partnershipsHow to Get on Wedding Venue Preferred Vendor Lists
One listing can send work every season for years. Here is the approach that actually gets you added.
11 minute read WebsiteWhat Should an Event Lighting Company Website Include?
The pages, proof and paths that turn a portfolio into a booking machine.
9 minute read Sales and follow upWhy Event Lighting Leads Do Not Book
Eight reasons a quote goes quiet, and what to change about each one.
8 minute read Sales and follow upEvent Lighting Pricing Strategy
Package tiers, anchoring and why a single flat number is costing you money.
10 minute read Wedding lightingHow to Market a Wedding Lighting Company
Couples book the venue first. Everything else follows from that one fact.
10 minute read Business growthHow to Move From Weddings Into Corporate Events
Same kit, different buyer, much larger budgets. What has to change first.
11 minute readBy topic
Eight areas we cover in depth
Each one has a service behind it, so the advice is what we actually do rather than theory.
Marketing
How to market an event lighting company, from first plan to a full pipeline.
BrowseSEO and Google
Search visibility, Google Maps and the profile work that wins the local pack.
BrowseLead generation
Turning attention into enquiries, and enquiries into a predictable pipeline.
BrowseSales and follow up
Quoting, pricing, objections and the follow up that closes the work you already have.
BrowseWebsite
What belongs on an event lighting website, and what quietly costs you bookings.
BrowseVenue partnerships
Preferred vendor lists, venue outreach and referrals that repeat every season.
BrowseWedding lighting
The wedding segment specifically, from engagement season to the booked date.
BrowseBusiness growth
Scaling past the owner, raising average booking value and moving into corporate.
BrowseFree · No strings · 48 hour delivery
Find out what is costing you bookings
Tell us where to look. Within 48 hours you get a personal video walking through your website, your Google profile and your Instagram: what is working, the three things costing you bookings, and the one fix to make first.
- A 5 minute video recorded for your business, not a template report
- Delivered within 48 hours, no call required to receive it
- Yours either way, whether you ever work with us or not
Two minutes to request. Three short steps, nothing else.
Get your free auditOr email hello@litbooked.co and we will pick it up from there.